PRIVACY NOTICE

Chaps ("Chaps") respects your concerns about privacy. This Privacy Notice applies to personal information we collect (i) on this website (“Website”), (ii) at Chaps stores, (the "Stores"), and (iii) through the other channels described below. Chaps is responsible for this Website. Chaps is a brand of Ralph Lauren Corporation.

The Privacy Notice describes the types of personal information we collect in our Stores, and in other ways discussed below, how we may use that information and with whom we may share it. The notice also describes the measures we take to protect the security of the personal information. We also tell you how you can reach us to ask us to (i) access, change or not use the personal information you have provided to us, (ii) withdraw any consent you previously provided to us, (iii) tell us to refrain from communicating with you about our products or services, and (iv) answer any questions you may have about our privacy practices.

Click on one of the links below to jump to the listed section:
Information We Collect and How We Use It
Our Website
Cookies
Web Beacons
Information We Collect by Automated Means
Our Stores
Surveys, Sweepstakes and Promotions
Shopping
Customer Registry
Customer Satisfaction Surveys
Electronic Newsletters
Other Ways We Collect Personal Information
In-Store Wi-Fi Data Collection
Customer Assistance
Other Ways We Obtain and Use Information
Department Stores
Information We Share
Links to Other Sites
How We Protect Personal Information
Transfer of Personal Information to Other Countries
Access and Correction
Your Choices
Children’s Privacy
Updates to Our Privacy Notice
How to Contact Us

Information We Collect and How We Use It
Individuals may choose to provide personal information (such as name, contact details and payment information) through this Website, in our Stores and through the other channels described below. Here are the ways you may provide the information and the types of information you may submit. We also tell you how we may use the information.

Our Website
Here are some of the ways we collect personal information on this Website and a description of how we use the information:

Information We Collect by Automated Means
We obtain certain information by automated means when you visit our Website, such as the IP address of the device you use to connect to the Internet and the pages accessed. By collecting this information, we learn how to best tailor our Website to our visitors and understand what products and services you might prefer. We collect this information through various means, such as "cookies" and "web beacons." Both we and others (such as our service providers) may collect personal information about our visitors’ online activities over time and across third-party websites.

Cookies
Like many companies, we use "cookies" on this Website. Cookies are bits of text that are placed on your computer’s hard drive when you visit certain websites. Cookies may enhance your online experience by saving your preferences while you are visiting a particular site. We use cookies, for example, to preserve the contents of your virtual shopping bag between visits. We also use cookies to measure activity on the site and determine which areas and features of the site are the most popular. Most browsers will tell you how to stop accepting new cookies, how to be notified when you receive a new cookie and how to disable existing cookies. Without cookies, however, you may not be able to take full advantage of all our site features. For example, if you turn off cookies or refuse them, you will not be able to make purchases on the site.

Web Beacons
Certain pages on this Website contain "web beacons" (also known as Internet tags, pixel tags and clear GIFs). Web beacons are used for internal purposes, such as to obtain the IP address of the computer that downloaded the page on which the beacon appears, the URL of the page on which the beacon appears, the time the page containing the beacon was viewed, and the type of browser used to view the page. We also retain service providers who use web beacons to assess the effectiveness of our email communications and learn what pages our visitors viewed.

Our Stores
Here are some of the ways we collect personal information in our Stores and a description of how we use the information:

Shopping
When you buy products or obtain services in our Stores, we ask you for information we need to process your purchase or provide you with the services you requested. Depending on the payment method you use, and as permitted by applicable law, we may ask for information such as your name, mailing address, telephone number, driver’s license or ID number, passport number, checking account information or payment card information. We also collect information about your purchase, such as the items you bought, the price of the items, the payment method you used and if the product was on sale. We use this information to process your transaction.

Customer Registry
You may join our Customer Registry at our Stores. To join, we ask for your name, postal address, email address and mobile and home telephone numbers. You also may choose to provide us with your birth date and gender. We use this information to communicate with you about our products, services and promotions and for other marketing and customer service purposes.

Customer Satisfaction Surveys
When you buy products or obtain services in our Stores, we may ask you to complete a customer satisfaction survey. If you choose to do so, you may provide information such as your name, email address, telephone number, age, gender and other demographic information, in addition to your comments. Providing any of this information is optional. We use the information you provide to improve our products and services, and enhance your shopping experience.

Electronic Newsletters
You may be able to sign up to receive electronic newsletters and promotional emails from Chaps, including new ideas, special offers and event information. To sign up, we may ask you for information such as your name, email address, postal address, telephone number, age, gender, shopping preferences and email preferences. We use this information to send you communications about our products and services, invitations to specials sales and events at Stores located near you, and notices of new arrivals. We also use this information to tailor our newsletters to reflect your preferences. You can choose at any time not to receive marketing emails from us by clicking on the unsubscribe link within our marketing emails or by clicking here.

Surveys, Sweepstakes and Promotions
You may be able to participate in surveys, sweepstakes and other promotions. If you choose to participate in these promotions, we may ask you for information such as your name, email address, postal address and telephone number. We use the information you provide to administer our contests, sweepstakes and other promotions. We also may use the information to communicate with you about our products, services and promotions, but only if you have given us your consent to do so.

Other Ways We Collect Personal Information

In-Store Wi-Fi Data Collection
In certain stores we use a service that analyzes Wi-Fi signals from mobile devices to measure store occupancy and to identify customer traffic patterns in the store. The service determines the location of a smartphone or wireless device by observing Wi-Fi or Bluetooth signals that are broadcast from that device. Individual devices are identified by a media access control ("MAC") address that was assigned to the device when it was manufactured. For the service to collect information from your device, the device’s Wi-Fi must be turned on while you are in the store. If your device’s Wi-Fi function is enabled, you will receive a pop-up message that asks whether you agree to allow your device’s Wi-Fi data to be collected while you are connected to the in-store Wi-Fi network. The service provider that collects information from mobile devices in our stores hashes MAC addresses to anonymize the addresses before using them for analysis purposes. The service provider’s reports to us contain only aggregated statistics about visitors to the store. If you change your mind after agreeing to allow your device’s Wi-Fi data to be collected, you can opt out by turning off your device’s Wi-Fi function or by clicking here.

Customer Assistance
You may call our customer service line at 888-475-7674 for information about our products or personal shopping advice. If you do so, we may ask you for information such as your name, email address, postal address, telephone number and, if you choose to make a purchase, your payment card information. We use this information to respond to your request and process your transaction.

Other Ways We Obtain and Use Information
In addition to the ways we collect information about you described above, we also may obtain information about you from third parties. We may use your personal information to provide you with products or services you request (such as tailoring services or merchandise returns), enhance your shopping experience and communicate with you about our products, services and promotions. In addition, we may use your personal information for internal purposes, such as fraud and theft prevention, accident reporting, development and administration of our Website and Stores, data analytics, and compliance with our legal obligations, policies and procedures. We also may use information we obtain about you in other ways for which we provide specific notice at the time of collection.

Department Stores
Our products are available for sale in some department. Personal information collected in these department stores is not provided to Chaps. This Privacy Notice does not address the information practices of department stores in which our products are sold. Department stores may have their own privacy notices or policies, which we strongly suggest you review when you provide them with your personal information. We are not responsible for the department stores’ personal information practices.

Information We Share
We do not sell or otherwise disclose personal information about our customers, except as described here. We may share the personal information you provide to us with Ralph Lauren Corporation and its affiliates worldwide, licensees and joint venture partners for the purposes described in this Privacy Notice. We also may share the information with our service providers who perform services on our behalf based on our instructions. These service providers are not authorized by us to use or disclose the information except as necessary to perform services on our behalf or comply with legal requirements. We also may disclose information about you (i) if we are required to do so by law or legal process (such as a court order), (ii) in response to a request by law enforcement authorities, or (iii) when we believe disclosure is necessary or appropriate to prevent physical harm or financial loss or in connection with an investigation of suspected or actual illegal activity. We also reserve the right to transfer personal information we have about you in the event Ralph Lauren Corporation sells or transfers all or a portion of our business or assets. Should such a sale or transfer occur, we will use reasonable efforts to direct the transferee to use personal information you have provided to us in a manner that is consistent with our Privacy Notice. Following such a sale or transfer, you may contact the entity to which we transferred your personal information with any inquiries concerning the processing of that information.

Links to Other Sites
This Website may contain links to other sites for your convenience and information. These sites may be operated by companies not affiliated with Chaps. Linked sites may have their own privacy policies, which we strongly suggest you review if you visit any linked websites. We are not responsible for the content of any websites that are not affiliated with Chaps, any use of those sites, or the privacy practices of those sites.

How We Protect Personal Information
We maintain appropriate administrative, technical and physical safeguards to protect the personal information you provide on this Website or in our Stores against accidental, unlawful or unauthorized destruction, loss, alteration, access, disclosure or use and other unlawful forms of processing. We strive to protect the confidentiality and security of Social Security numbers ("SSNs") in our possession, custody or control by employing reasonable safeguards seeking to (i) restrict employee access to and use of SSNs; (ii) prevent unauthorized third party access to SSNs, and (iii) prohibit unlawful disclosure of SSNs.

Transfer of Personal Information to Other Countries
We may transfer the personal information we collect about you to countries other than the country in which you originally provided it. These countries may not have the same data protection laws as the country in which you provided the information. When we transfer your information to other countries, we will protect that information as described in this Privacy Notice.

Access and Correction
Subject to applicable law, we provide you with access to personal information we have retained about you and the ability to review, correct, update, block or delete the information where it is inaccurate. Subject to applicable law, we may limit or deny access to personal information where providing such access is unreasonably burdensome or expensive under the circumstances. Please submit your request to the address specified in the "How to Contact Us" section below. Please include your name, email address and postal address in your request.

Your Choices
We offer you certain choices about how we communicate with you and what information we collect from you. You may withdraw any consent you previously provided to us or object at any time on legitimate grounds and free of charge to the processing of your personal information, and we will apply your preferences going forward.

You can choose not to receive marketing communications from us by clicking on the unsubscribe link in our marketing emails, clicking here, or contacting us as specified in the "How to Contact Us" section below. Please include your name, email address and postal address if you send us your request by email or postal mail. If you are a California resident, you may ask us to refrain from sharing your information with certain of our affiliates and other third parties for their marketing purposes. To opt out of Wi-Fi data collection in our stores after you have opted in, either turn off your device’s Wi-Fi function or click here.

Children’s Privacy
This Website is not directed to children under the age of thirteen and we do not knowingly collect personal information from children under the age of thirteen on the site. If we become aware that we have inadvertently received personal information from a visitor under the age of thirteen on this site, we will delete the information from our records.

Updates to Our Privacy Notice
This Privacy Notice may be updated periodically and without prior notice to you to reflect changes in our personal information practices or relevant laws. We will post a prominent notice on the site to notify you of any significant changes to our Privacy Notice and indicate at the top of the notice when it was updated.

How to Contact Us
If you have any questions or comments about this Privacy Notice, or if you would like us to update information we have about you or your preferences, please contact us as indicated below:

Ralph Lauren Corporation
Attention: Chief Privacy Officer
c/o Legal Department
625 Madison Avenue
12th Floor
New York, New York 10022